What Are Holographic Labels?

Holographic Labels are designed to captivate with their iridescent, rainbow-like finish that shifts with light and angle. Printed on a 2 mil seamless rainbow hologram polypropylene (BOPP) material, these labels are finished with either a glossy or matte laminate, enhancing durability and visual appeal. Ideal for indoor applications, they add a premium touch to product packaging, promotional materials, and branding efforts.

Material & Technical Specs

Lamination

Glossy Laminate: Amplifies vibrancy with a high-shine finish, showcasing the full spectrum of holographic effects
Matte Laminate: Offers a subdued, metallic finish for a faux foil effect

Adhesive

Aggressive all-temperature acrylic permanent adhesive (AT-2060) ensures a strong bond on various surfaces, including already cold objects.

Minimum Application Temperature: -20° F
Service Temperature Range: -65° – 200° F
Not designed for outdoor application

Material Thickness

Polypropylene facestock: 2 mil
Total label thickness including laminate: 3.1-3.4-mil
Total label thickness including Paper backing: 5.6-5.9 mil

Shape and Size

Minimum Size: .5” x .5” (labels smaller than 1” must be set up with standard 1/8” insets)
Maximum Size: 11” x 14”
Shape: Rectangle, Square, Circle, Oval, or Custom Shape

Roll Finishing Options

Available on rolls with customizable rewind directions: top first, bottom first, right side first, or left side first, accommodating different application needs.

How the Holographic Effect Works

The base material reflects light across the color spectrum, giving a metallic rainbow shine that shifts with movement. Areas of your design left transparent or lightly colored will shimmer with the strongest effect, while darker or more saturated colors will mute the shine.

For lighter or white design elements where you do not want the holographic look to appear, use of a strategically placed white layer will keep key artwork details crisp.

Best Uses for Holographic Labels

Premium Product Packaging: Enhance the visual appeal of cosmetics, electronics, and specialty goods.
Promotional Materials: Add a striking effect to event tickets, membership cards, and giveaways.
Branding: Elevate logos and brand elements with a shimmering finish that captures attention.
Security Features: Incorporate into packaging as a deterrent against counterfeiting.

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