To help make sure every sticker and label looks its absolute best, our Graphic Production Artists will need a print-ready digital art file. There are two types of digital files that we accept to ensure the highest quality: a high-resolution raster file or a vector file.

At first glance, vector and raster images can look very similar, but they are created using different methods. Raster images are made up of pixels, while vectors are created using points and lines.

Raster Files

Raster files are made up of pixels that combine to form an image. The higher the number of pixels, the higher the resolution.

• Best for: High-resolution photos, detailed artwork with shading or gradients, and designs for white BOPP material (Die Cut Stickers and Kiss Cut Stickers)
• File Formats: JPG, PNG, PSD
• Resolution Requirement: 300 DPI at the intended print size to avoid pixelation

While vector files are preferred, we can use raster files for our specialty materials. We recommend setting up raster images with a transparent background or in a layered format for optimal results on glitter, holographic, kraft, or clear materials.

Vector Files

Vector files are created using points and lines to form shapes and objects. Vector files can be scaled to any size without losing quality, making them versatile for various print and digital applications.

• Best for: holographic, glitter, or clear specialty materials, label artwork, and complex sticker sheets
• File Formats: PDF, EPS, AI

Can a File Have Both Raster and Vector Elements?

Yes. Some files contain a mix of raster and vector elements. However, the largest possible print size will be limited by the resolution of the raster parts. If a raster element is too low in resolution, it may appear blurry or pixelated when printed.

Now that you know the difference between raster and vector artwork, you can ensure your stickers and labels print in the highest quality.

• If you're unsure whether your file is print-ready, reach out to our Customer Service Team. We would be happy to review it for free.
• Need help setting up your artwork? Check out our Artwork Setup Guide.

Ready to place your order? Get started with custom stickers or custom labels today.