Why do the colors in my proof look different than I expected them to?

Lauren P
Lauren P
  • Updated

The colors on your screen may appear differently than how they will when printed as stickers or labels. The biggest reason for this has to do with how screens represent color vs how printed goods represent colors.

We print using CMYK color values, while screens represent color in RGB values. This means that your items will likely always look brighter and more vibrant when looking at a screen versus when looking at them in your hands after they are printed. We do our best to color match when possible with CMYK values, however, we do not have the ability to 100% color match.

Looking for a more in-depth explanation of the different styles of color printing? Check out this resource


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